Product Development & Innovation Expert

Helping DTC brands innovate, develop and launch products and experiences that their customers can’t wait to repeat and won’t stop shouting about

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Hi, I’m Olivia

I was employee #6 at Bloom & Wild, and over 8 years nurtured the Letterbox Flowers concept from box-fresh idea to the UK’s favourite flower gift.

From here I expanded the range of flowers and other gifts in the UK and internationally and launched into physical retail to help Bloom & Wild Group become Europe’s largest online flower company.

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Some products & projects I’m particularly proud of

  • Letterbox Flowers

  • Tiny Christmas Trees

  • Bloom & Wild for Sainsbury's

  • Collaborations

  • Gifting

  • Subscriptions

  • Plants

  • Workshops

Who I help…

  • Start-Ups 🐣

    If you’ve just launched

  • Scale Ups 🐥

    If you have a specific challenge to tackle or project to deliver, I

  • Bricks to Clicks

    The majority of your volume coes from traditional retail channels, but you’re looking to take your much loved products and scale your DTC offering

… and how I help

  • Range & Product Optimisation

    Taking a holistic

  • NPD & Innovation Strategy

    What should we know about the services you provide? Better descriptions result in more sales.

  • Processes, Metrics & Reporting

    Helping you identify and implement the right people and how they work so you can deliver more successful product launches in less time

  • Customer Experience

    I can help you identify the right metrics to measure the success of your product & experience, and the simplest ways of tracking them, to make sure that you’re heading in the right direction

  • Storytelling

    Helping you to communicate what there is to love about your product to your customers

  • Managing & Mentoring

    What should we know about the services you provide? Better descriptions result in more sales.

Ways I can support your business

  • Thought Partner

    I know first-hand how beneficial having someone who’s walked the road before available to bounce ideas around with

    Prices start at £50 p/h

  • Problem Solver

    If you have a specific challenge to tackle or project to deliver, I am available for short or long term consultancy contracts.

    Prices start at £500 p/d

  • Strategic Leader

    I can provide the expertise and impact of an executive, in a way that suits you and your business

    Prices subject to role

Get in touch

If you’d like to find out more about ways of working together, please drop me a message.

As you can probably tell from the word count on this site I love to chat, so I look forward to hearing from you.